Katy Albrecht is the Publishing Editor of Off-Price Retailing magazine, a B2B retail publication providing retailers with the best tools and resources to build and grow successful businesses. With three years under her belt at OFFPRICE, Katy has developed a deep understanding of the off-price sector, retail strategies, and merging digital media with real-world consumer behavior.
Instagram has become a game-changer for many retail businesses. It provides a wealth of opportunities to creatively personalize shopping experiences for customers.