Anyone who’s played a video game knows how addicting they can be, which has worked out well for John Drdek and his crew at Innex, Inc., the world’s largest wholesaler of video game accessories. “The company was founded by brothers Titi and Joey Ngoy, who loved the games and decided to make some extra money by selling accessories they had on eBay,” says Drdek, now director of marketing at the company. “From those humble beginnings they now have a 30,000-square-foot warehouse with office, and the company has become a top-rated video game accessories distributor.” Innex has succeeded not only by carrying the classic “old-school” type of accessories sought by collectors and aficionados, but also by supplying new gear that’s been re-tooled to play the old classic games. “Our top seller is the ‘Retro-Duo’ controller which plays both the Nintendo and SuperNintendo games,” Drdek says.
According to a recent study by the NPD Group, 72 percent of American households play video games. Americans spend more on the games than they do on music (albums and downloads), DVD’s and Blu-ray discs, which puts Innex in a great position. “We sell to brick and mortar stores, flea markets, retailers across the globe, Mom and Pops, online retailers, drop shippers, or anyone with a desire to sell the accessories,” Drdek notes. The company is well stocked with any kind of accessories a gamer could want, listing more than 800 SKUs among its inventory. “We have everything from controllers, to headsets, to cables and everything in between,” he adds. While he was unable to provide specific pricing on specific items due to his large inventory, Drdek did note that retailers will enjoy a “very, very comfortable return on profit.” There is no minimum order size, but Innex will offer a discount for a quantity order. “The more you buy, the more you save,” Drdek says. Ever the innovators, Innex just unveiled its “ElectroHub” induction charger at the Consumer Electronics Show in Las Vegas last month. “You just lay a game battery on the pad, and it charges it just like that,” he says. New customers at Innex enjoy a 10 percent discount on their first order over $1,000. “We’ve been able to grow into a worldwide company because we offer amazingly low wholesale prices,” Drdek says. “We don’t sell wholesale to the public directly, and advertise only the MSRP.” Registering as an online buyer takes only minutes.
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