No matter what kind of products are primarily sold in shops, more and more retailers are finding ways to integrate health and beauty merchandise onto their shelves. The growth of the industry is remarkable, reaching $18.8 billion in 2018, a 6 percent sales increase over 2017, according to The NPD Group.
“More and more people are becoming conscious about the things they consume and put on their bodies,” Christie Martel, owner of The House Phoenix, said. “As a business, it costs us more money to make products that contain vegan, sustainably grown ingredients wrapped in biodegradable packaging, but we think it’s worth it and we think it’s the right thing to do. Based on the enthusiasm of our customers, I see a huge market for cosmetic products that are ‘good for you, the animals and the environment.’”
Aromatherapy & Oil Diffusers
“Oil diffusers are very popular. All the retailers have them, and if they don’t, then they want them,” Marcelo Moreno, owner of Aromar, said. “It started out as a specialty item and then became very popular, and it is what we sell the most of today.” Almost every single store out there, big and small, has a section selling candles and diffusers. It is such a huge category and consumers can’t get enough of the stuff. Mordor Intelligence reports that the global aromatherapy diffuser market is projected to grow at the rate of 8.8% during the forecast period, 2018 to 2023.
Oil Diffusers from Aromar
With a large variety of designs and price ranges, Aromar has the perfect oil diffusers for any home. The company offers glass, metal, ceramic, wood transfer and ultrasonic diffusers in hundreds of different styles. You can order diffusers that are two feet tall or smaller. Everything is Made in the U.S.
Escential Essences Incense from River Village
Escential Essences is the premium, highest quality incense that River Village offers. With beautiful package design and pleasing scents, you can’t go wrong. Your customers will be able to smell right through the package. River Village offers over 50 different scents and 16 sticks come in one package.
Air Fresheners from Scent Blast Products
These air fresheners offer the perfect amount of scent for fresh smelling rooms, giving your customers the ultimate relaxation and therapy product. 100% uncut and concentrated, there’s a wide variety of scents including Manga Mango, Pom Pom, Clean Linen and so many more. No matter what you sell, these air fresheners are the perfect addition to any shop.
Scent Blast Products
As noted by Olivia Guinaugh, a leading analyst in the Home & Personal Care sector, “The soap, bath, and shower products market continues to experience slow, yet steady growth, benefiting from strong liquid body wash sales that are compensating for struggles in the bar soap segment. Market growth can also be partially attributed to the inclusion of premium and therapeutic benefits found in liquid body wash and bath products.” Handmade soap, bath and shower products have especially been gaining traction within the past couple of years.
Handmade Soap from Filthy Farmgirl
Filthy Farmgirl has a line of hilariously-named handmade soaps. From Filthy Librarian and Morning Wood to Filthy Roller Girl and Filthy Bridesmaid soaps, they have a little bit of everything. The company offers small and large bars with tons of different categories and scents to choose from. They even have 4″x12″ laminated signs to hang in your shop with the soap.
Handmade Crystal Soaps from The House Phoenix
These unique, handmade soaps have real crystals inside each one. Now your customers can enjoy smelling nice as well as a fun crystal to keep once the soap has been used. Different crystals include Amethyst, Citrine, Rose Quartz, Labradorite and Turquoise Glycerin. These soaps are non-toxic, SLS free, cruelty free, non-GMO, plant based ingredients and come in biodegradable packaging. Just like each crystal, no two soaps will ever be the same.
The House Phoenix
Bath Bombs from WTF Bath Bombs
All of these bath bombs are Non-GMO, 100% vegan and cruelty free. Not only are they good for the skin, but each bath bomb also has a funny, unique name. Make your customers laugh with names like The Virgin, Daddy Issues, Mother-In-Law and many others.
WTF Bath Bombs
Beauty & Cosmetics
Skincare, hair care, make-up, perfumes, toiletries and deodorants, and oral cosmetics are the main product categories of the cosmetic market. In 2016, the U.S. was considered the most valuable beauty and personal care market in the world, generating approximately 84 billion U.S. dollars in revenue that year, according to Statista. The Benchmarking Company also did a study with over 7,000 U.S. beauty consumers and found that 99% had purchased skin, color and hair products in the past year. With that many customers buying beauty products, retailers are not going to want to miss out on those sales.
Nature’s Bees Cocoa Butter Lip Balm from ValueMax Products
Lip balms from Nature’s Bees leave chapped lips feeling silky smooth. This 4 piece gift box set contains four 0.15 oz tubes of each flavor from the original collection, including Mango Butter, Olive Oil, Original and Shea Butter. Private labeling services are also available for this product to help increase brand loyalty.
Facial Cleansers from No Crap In It
The company gets their name from the natural, organic ingredients used in their products. These facial cleansers not only help to cleanse the face of grease, grime and make up, but it also moisturizes and leaves behind the sweet smell of either Lavender or Grapefruit. It’s the perfect product to keep a fresh face during the hot summer months.
No Crap In It
Argan Oil Styling Elixir from Lotus Light
Keep your customers free from summer frizz with the 2Chic Brazilian Keratin Argan Oil Collection Brazilian and Argan Oil Leave In Styling Elixir. This product leaves hair feeling silky and smooth by using plant-sourced protein for the ultimate shine. It also helps to protect colored hair so your customers won’t have to worry about losing their hair color.
Ladies Perfume Oils from Jane Bernard Aromatics
These perfume oils are made with top quality oil to allow the pleasant and sensuous scent of the fragrances to last longer. Instead of using expensive perfumes full of foreign chemicals, these oils are 100% uncut and pure, completely safe for the skin. These oils can be added to body lotions, body gels, bath water, or can be worn alone.
Jane Bernard Aromatics