• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Subscribe
  • Submit Content
  • About Us
    • Contact Us
  • Advertise
    • Display Advertising
    • Email Marketing Campaigns
    • Newsletter Advertising
    • Sponsored Content
    • Lead Generation Services
  • Top Product Sources

WholesaleCentral.com Blog

The Industry's Trusted Source for B2B Retail and Wholesale News

  • For Buyers
    • Retail News
    • Products & Suppliers
    • Ecommerce
    • Marketing & Management
    • Trade Show News
  • For Suppliers
    • Supplier News
    • Marketing & Management
    • Importing
    • Manufacturers
    • Warehousing
    • Finance
    • Show Exhibiting
  • Wholesale 101
  • Trade Show Calendar
  • Wholesale Products
Home » Small Businesses Urged to Push E-mail Marketing

Small Businesses Urged to Push E-mail Marketing

October 6, 2010 by Publisher

With the critical holiday shopping season fast approaching, small businesses need every advantage they can get to post a profit. And according to DirectMag.com, one of the best ways to do that is to undertake an aggressive e-mail marketing effort.

“E-mail marketing is no doubt one of the tools you plan to use to make this a merry Christmas season,” DirectMag.com says. “If you’re a relatively small business or fairly new to e-mail marketing, you might feel a bit overwhelmed at the prospect.”

But they do offer some simple guidelines to help make the holiday a success. Among those guidelines are:

  • Take a step back and think through what you want to accomplish this holiday season.
  • Build an e-mail marketing plan for the season, from your customers’ perspective.
  • Analyze the success of your campaigns and review how recipients are interacting with your e-mails.

The full list of suggestions can be found HERE.

Category: Marketing & Management, Retail News Tags: email, small business

Primary Sidebar

Latest Posts

5 Ways Low-Code Technologies Can Help Boost Business

Marketing & Management

The Go-To Event for the Souvenir Industry

Trade Show News

How ‘Buy Now, Pay Later’ Can Strengthen Brand Equity

Retail News

How to Optimize Digital Customer Experiences

Ecommerce

Experience the Premier Beach Lifestyle Marketplace

Trade Show News

Preview Hot Products & Toy Trends at This Holiday Market

Trade Show News

Sign Up for Buyer Updates

WholesaleCentral.com

Join the Buyer's Network

Get news & updates only for retailers.

Editor’s Picks

How to Build the Perfect Marketing Campaign

Editors Picks, Wholesale 101 for Buyers

The Best & Worst Times to Post on Social Media

Editors Picks, Marketing & Management

Best Made in USA Products to Sell in the Summer

Editors Picks, Featured Products, Made in USA, Product News

More Editor's Picks

Follow Us:

© Sumner Communications, Inc.
6 Research Drive, Suite 420 | Shelton, CT 06484