For small retailers, now is the time to start thinking about strategy for driving sales during the holidays.
Author: Erika Brookes
Erika Brookes
A results-oriented marketing executive with a successful track record helping SaaS businesses grow revenue and board of directors experience. Adept at product marketing, positioning, messaging, pricing, and innovative marketing strategies to deliver bottom-line results.
Back-to-school shopping can be a lucrative selling period for merchants, especially if you plan ahead, explore new channels, and execute with “automagic” technology.
Is it already time for Christmas in July? For some, yes. But if you’re not quite ready for the popular winter holiday, dial down the noise a bit and start developing your marketing strategy for the biggest fall holidays: Halloween and Thanksgiving.
2016 is in full swing, and merchants everywhere are gearing up for the spring and summer seasons.