• For Buyers
    • Retail News
    • Products & Suppliers
    • Ecommerce
    • Marketing & Management
    • Trade Show News
  • For Suppliers
    • Supplier News
    • Marketing & Management
    • Importing
    • Manufacturers
    • Warehousing
    • Finance
    • Show Exhibiting
  • Wholesale 101
  • Trade Show Calendar
  • Wholesale Products
  • New Suppliers
Facebook Twitter Instagram
Monday, March 20
  • Subscribe
  • Submit Content
  • About Us
    • Contact Us
  • Advertise
    • Display Advertising
    • Email Marketing Campaigns
    • Newsletter Advertising
    • Sponsored Content
    • Lead Generation Services
  • Top Product Sources
Facebook Twitter Instagram
WholesaleCentral.com Blog
  • For Buyers
    • Retail News
    • Products & Suppliers
    • Ecommerce
    • Marketing & Management
    • Trade Show News
  • For Suppliers
    • Supplier News
    • Marketing & Management
    • Importing
    • Manufacturers
    • Warehousing
    • Finance
    • Show Exhibiting
  • Wholesale 101
  • Trade Show Calendar
  • Wholesale Products
  • New Suppliers
WholesaleCentral.com Blog
Home»Featured Products»Supplier Profiles»Awakening the Force with Licensed Jewelry
Supplier Profiles

Awakening the Force with Licensed Jewelry

PublisherBy PublisherFebruary 23, 20163 Mins Read
Facebook Twitter Email
Share
Facebook Twitter Email

by Meaghan Brophy

Sales OneSalesOne, headquartered in Norwalk, CT, has been a major jewelry supplier for over 14 years. Their original brands Body Vibe and INOX body jewelry consist of professional ear plugs, nose studs, labrets, belly rings, and men’s and women’s alternative metal jewelry respectively. Both brands now distribute to thousands of retailers all over the world. Over the past several years, SalesOne has expanded their brands to include licensed jewelry. They now offer Marvel, DC Comics, Sons of Anarchy, Transformers, Doctor Who, and most notably Star Wars licensed products.

Star Wars: The Force Awakens was released about two months ago, and the hype surrounding it is just as strong as ever. “The response has been tremendous. We knew it was big because of the new movie, the brand is backed by Disney, which is always a home run,” says Dennis Moreno, Vice President of Sales for SalesOne International. The popularity of the Star Wars name and the new movie trilogy has led Star Wars licensed products to be SalesOne’s biggest seller to date. “Star Wars is our biggest key to worldwide company recognition and branding. To partner with Disney is probably the greatest relationship to have in the world,” continues Moreno.

Sales OneThough licensed jewelry is a profitable and successful business to be a part of, it does take a considerable amount of work. SalesOne designs, manufactures, and packages their own products. This means that every step of the process must be approved by the licensor. “We have a product development team that comes up with designs, then we send them to our licensor at Star Wars for approval. After that, we send the product off to our plant for casting and molding for first run samples. Those samples are then sent back to the licensor for final approval,” says Moreno. “Then we go into packaging. It may not sound like much, but the key marketplace today is the brand and the packaging,” he explains. Since Star Wars is such a huge brand, they are very protective of their products and what they allow to be produced. Every idea and design does not get approved. “If our team designs one hundred pieces, there are ten to fifteen chosen for approval for us to put in line for Star Wars… these are intricate, finely produced and manufactured jewelry items.”

Though their Star Wars line is currently their best seller, SalesOne also carries a variety of professional piercing jewelry, body jewelry, and fashion jewelry for men and women. SalesOne creates products from the ground up based on feedback from customers, and participates in many jewelry events throughout the year to stay on top of the trends. For more information and to view their products, visit www.salesone.org.

SalesOne
16 Fitch Street
Norwalk, CT 06855
Tel.: 866 507 2537
Website: www.salesone.org

February 2016 Issue
Share. Facebook Twitter Email
Previous ArticleGive your Customers Premium Comfort with Authentic Bamboo Products
Next Article 3 Keys to Social Media Success

Related Posts

How Jewelry Brands Can Be More Sustainable

November 30, 2022

The #1 Source for Country Western Accessories

June 28, 2022

NRS Pay Saves the Day with Free Credit Card Processing

June 23, 2022
Sign Up for Buyer Updates
WholesaleCentral.com

Join the Buyer's Network

Get news & updates only for retailers.

Latest Posts

Amazon Return Pallets For Sale: How to Profit

March 20, 2023

2023 Wholesale Apparel Trends

March 14, 2023

Top Wholesale Easter Products

February 27, 2023

The Future of Sustainable Manufacturing is a Hybrid Approach

February 23, 2023

Make Money with Foreign-Trade Zones

February 22, 2023

Overstock Liquidations

January 25, 2023
how-to
Wholesale 101 for Buyers

Amazon Return Pallets For Sale: How to Profit

March 20, 202311 Mins Read

A big trend among some online sellers is buying Amazon return pallets and overstock and…

Product News

Overstock Liquidations

January 25, 20236 Mins Read

Overstock inventory refers to the excess goods or merchandise that a retailer has on hand…

Retail News

5 Essential Tax Season Preparation Tips

January 24, 202310 Mins Read

Are you ready for tax season? April 18 is approaching quickly, and many day-to-day decisions…

Wholesale 101 for Buyers

How to Create a Google Business Profile

January 18, 20236 Mins Read

Looking for new ways to get your brand noticed? Creating a Google Business Profile can…

  • About Us
  • Subscribe
  • Contact Us
  • Advertise
  • Find Wholesale Sources
WholesaleCentral.com

Join the Buyer's Network

Get news & updates only for retailers.

Follow Us:

Copyright © 2023. Sumner Communications, Inc..

Type above and press Enter to search. Press Esc to cancel.