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Home » Independent Retailer Month Plans Pop Up Shop

Independent Retailer Month Plans Pop Up Shop

July 18, 2011 by Publisher

Fashion ShoppingFor one grand prize winner, 218 Clematis Street in Downtown West Palm Beach, FL will become home for a new retail business as a result of The Great Shop Showdown competition, which kicked off July 1. While entries are to be submitted through July 31 before choosing a finalist, a Pop Up Shop installment is planned to be held July 22 to July 31, from 11 AM to 9 PM EST, occupying the soon-to-be retail property. As the Great Shop Showdown coincides with Independent Retailer Month, the West Palm Beach Downtown Development Authority (WPB DDA) has agreed on the temporary boutique.

A Fashionable Introduction to Independent Retail

Furnished by Design Within Reach, the space will be showcased to the public, making them familiar with the up and coming retail location. GlobalFashionBrands.com, a social ecommerce site for connecting savvy shoppers to independent designers, and partner, Farasha Boutique, a women’s retail clothing and accessories pop up concept, are working with local businesses to support independent fashion design, providing Downtown shoppers the chance to make the up-and-coming fashion part of their wardrobe. “West Palm Beach pop up is a collaboration effort that will offer consumers an exclusive shopping experience, highlighting unique apparel, jewelry and accessories featuring diverse and global emerging designers in a one of a kind fashion lounge setting,” says Vanessa Di Palma Writght, CEO of Farasha Boutique.

An engaging week of consumer activities and promotions will include:

Daily Ten: The first 10 shoppers each day will receive a goodie bag worth over $75, including KROMA Makeup, Kiss Everlasting French Nails, Farasha purse hanger, etc.

Beauty Bar: From July 22 to 24, VIP pampering by The Sanctuary Salon and Spa will be available for shoppers who spend over $50.

Rock Your Feathers: Customers will sip on Blue Feather Vodka cocktails and learn how to style their looks with the latest feather trends.

To learn more about the Clematis Street Pop Up Shop, click HERE.

Category: Marketing & Management, Retail News Tags: marketing

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