Following an announcement that the employer mandate will be delayed by a year, there is continued debate about how the Affordable Care Act (ACA), commonly called…
Browsing: Marketing & Management
Pinterest, Facebook and Twitter are essential business tools. They help retailers connect with and inform existing customers, and allow them to pick up a few new customers along the way. Pinterest gives you the capacity to skyrocket your brand exposure with a single click, and is one of the greatest social media channels to ramp up lead generation. If you are not yet marketing your retail store on Pinterest, then you are missing a serious opportunity to increase sales.
U.S. Cellular recognizes that small businesses represent a majority of America’s workforce and play a key role in driving the U.S. economy. To celebrate and show…
Summer is coming to a close and back to school campaigns are taken care of. Now is a great time to turn your attention to a…
To capture and capitalize on mobile traffic growth, retailers are looking for ways to optimize their digital marketing campaigns across various devices. As a result, top…
Card reader and software provider, Square, has introduced Square Market, an online storefront designed to help small businesses compete with larger eCommerce firms. Square has built…
It has been said that customer acquisition is an investment, but profitability is built on customer retention. In other words, profits are higher when selling to…
Plastic bag pollution is a hot topic and, although there are differing opinions as to how plastic bags affect the environment, plastic bag legislation continues to…
Organized retail crime (ORC), shoplifting and employee theft are growing concerns among merchants, but emerging tools offer retailers some security in protecting their bottom lines from…
By Jessica Moretti. The trade show season is in full swing, and saying you are going to be busy is quite an understatement. Even during this…