The payment industry is an ever changing one, from once just paying with the simplicity of cash or check to now having your cellphone replace the credit cards in your pocket, mobile payments are no longer a trend but now a staple amongst consumers.
Browsing: shopping
It should go without saying that the checkout process is one of the most important elements on any ecommerce site.
Owners of ecommerce businesses have many options when it comes to choosing a platform for selling their products. Options include hosted solutions, open-source and custom solutions.
In the wake of the rapidly changing digital age, the customer journey is more complex than ever. Customers are making buying decisions differently. Their path to purchase usually starts online, window-shopping on websites for products they need or desire.
In today’s increasingly digital world, it’s important for online retailers to leverage social media and develop a memorable online “window” shopping experience. One common misconception among retailers is that money can’t be made directly through social platforms, but there is indeed potential for a clear stream of revenue driven by branded, strategic and innovative social media activity.
Back-to-school shopping is much different from what it was even a few years ago. Shoppers now have real-time dynamic information in hand, and are making shopping decisions faster. Many retailers are trying to keep up with the frenetic pace of today’s shopper, and struggling with how to execute effective promotional and pricing strategies across the myriad channels consumers use.
For independent retailers, standing out from the competition is the key to survival. But when you do not have the budget to compete with big brand counterparts, leaving your mark is not always easy, especially when it comes to following the latest trends in store and retail design. As customers become harder to please, and increasingly desensitized to what they see at retail, indie retailers need to think of new and exciting ways to capture passing footfall.
Consumers collectively spend billions of dollars on gifts each year. Gifting is a powerful mechanism to build stronger alliances, and engage in positive social experiences.
Plaza Del Sol has developed an exciting and affordable lease concept designed especially for independent retailers. The management group is revamping a 400,000 square foot shopping center in Kissimmee, FL, formerly Osceola Square Mall, to provide an international plaza ambiance, while still maintaining its bevy of popular anchor stores.
Research demonstrates that digital content is the most powerful influence in buying decisions. This fourth annual study by Cisco Consulting Services examines technology-based shopping behaviors and their impact on the retail industry.