Smartphones and apps continue to grow in importance for both consumers and the companies dependent on reaching them.
Browsing: Ecommerce
Retailers have relied on point-of-sale (POS) customer surveys since the days of pens and clipboards to get a better idea of what customers want from their shops.
Gone are the days when an eTailer must review, license, learn, maintain, upgrade and log into multiple systems to be able to accomplish all the tasks necessary to manage the business.
Owners of ecommerce businesses have many options when it comes to choosing a platform for selling their products. Options include hosted solutions, open-source and custom solutions.
In last month’s issue, we looked at four of the top ten strategies to make free shipping affordable for your business. This month, we’ll round out my top ten list by looking at more options for free shipping.
According to a recent study by the FDIC, 9.6 million households in the United States don’t have bank accounts. This group of unbanked consumers is one of the target markets for ALTPAY, a new up and coming mobile payment company, which will give retailers a greater opportunity to connect with a wider range of customers.
Winning and retaining customers is the cornerstone of success in the hyper-competitive and rapidly evolving world of e-commerce. It’s also the most expensive and challenging aspect.
The performance marketing industry is rife with bad behavior. Here are four lies your firm may be telling you:
If you are not offering some type of free shipping today, research shows that you’re losing sales, customer loyalty, revenue per sale and product margin.
If retailers focus on one thing this holiday season, it should be improving the online customer experience. Anyone in customer service would probably say that this is a no-brainer, but with the past few holiday seasons focused heavily on online and mobile shopping, it seems that retailers have strayed from the heart of what makes a fantastic retailer-customer relationship: a personalized shopping experience.