Browsing: For Buyers

The National Federation of Independent Business announced its Small Business Optimism Index increased 1.4 points to 96.6 last month, the highest reading since September 2007, when the economy was about to slide into recession. The index has increased for three consecutive months.

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Now might be the perfect time to get into the watch and jewelry business, or expand into new product lines. Experts in the fashion jewelry and watch market say the improving economy has been good for business in almost every sector of the market.

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As the ecommerce industry continues to grow and innovate, consumers’ expectations become harder for online retailers to meet. Programs such as Amazon Prime have increased the demand for fast and inexpensive shipping. In fact, during the 2013 holiday season, Amazon.com reported it shipped enough items with Prime to deliver at least one gift to every household in America.

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When attending a trade show, the number one thing you should do to be prepared is research. It is important to know what is selling in your store, and understand who your customer is. Do not just buy gifts and toys because you like them. Come with a budget and stick to it, and you will have a successful show.

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Each minute, $83,000 in sales are transacted on Amazon, according to Intel. If you do the math, that is an impressive $4,980,000 every hour, and $119,520,000 every day. This volume and visibility can be a game changer for many online retailers who sell on Amazon’s third-party marketplace.

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Independent Retailer recently spoke with Kathleen McHugh, president of the American Specialty Toy Retailing Association (ASTRA), the largest non-profit association providing leadership and resources to grow the specialty toy industry.

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Recently, ASD Las Vegas was approached with the idea of creating an ASD TV Shopping Show to air in top A & B television markets in late 2014.The goal of the innovation-themed program is to showcase ASD’s unique industry to millions of consumers and serve as a launching pad for new ASD exhibitor products.

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Mobile point of sale (mPOS) is a revolutionary change retailers can implement in their stores to offer customers a more intimate and convenient shopping experience. When customers don’t have to stand in lines and sales associates don’t have to take customers to a central counter, this creates a distributed sales process which pleases customers. It also empowers sales associates and allows retailers to reimagine and modernize their store floors.

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By Mike Auger Many businesses experience a seasonal summer slowdown, including online stores. To combat this, determine what promotional or marketing plans you have in place…

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