In today’s increasingly digital world, it has become easier for brands to expand consumers’ awareness. However, this is useless without loyal customers. Understanding brand loyalty and…
Browsing: technology
by Darwin Liu Ecommerce brands often spend substantial resources on ads to drive website traffic, but rarely optimize conversion rates enough to turn increased traffic into…
by Jordan Erskine Business happens in cycles. When technology opens up the floor to something new, corporations adapt and find ways to utilize the development, and…
Each year, technology continues to grow and revolutionize the retail industry. With ecommerce constantly evolving, new in-store gadgets coming out to help transactions go faster and…
With millions of Americans still out of work and job openings at a record high, retailers need solutions for what could be a long-term problem. To…
With only two months left of 2021, retailers should already be looking ahead to the new year for the newest trends, technology, marketing tactics, products, and…
by Shannon Flynn It has become easier than ever to find any product or service with a few strokes of the keyboard. Online shopping is booming…
by Shannon Flynn It is no secret that COVID-19 has directly impacted the way consumers browse, shop, and purchase goods and services. The pandemic accelerated some…
by Mattieu Blandineau Building a recommendation engine from scratch can be complex, while relying on off-the-shelf, packaged solutions makes it almost impossible to develop a differentiated…
by Kevin Grauman We live in an era of unprecedented data, where a consumer’s every action sets off a ripple of digital data. Strings of algorithms…