Savvy retailers know there is no such thing as one-size-fits-all marketing. Consumers vary by location, education, lifestyle, interests, occupation, age, and more. In other words, shoppers come in all shapes and sizes.
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Macy’s® recently introduced a new loyalty program in hopes of boosting sales and winning back straying shoppers. The new program focuses on giving their most loyal shoppers the best rewards.
The holidays are around the corner. Time to staff-up and add part-time, hourly workers.
Pop-ups are known to be excellent catalysts for boosting business and bumping sales, especially during a lull.
Small Business Saturday always takes place the Saturday following Thanksgiving — after Black Friday and before Cyber Monday.
Valentine’s Day is a day for expressing love for someone by showering him or her with presents and goodies. This means a lot of business and preparation for retailers
Your employees are your business. They greet and serve your customers, they open and close the shop, they handle the money, and they work alongside you in your retail store.
The holidays are quickly approaching as they always do in the months leading to the most wonderful time of the year.
Social media is such a vital part of business nowadays that it cannot be ignored. If harnessed in the right way, you can take back full control over your business’s social media profiles to be used as an advantage and a tool for success.
The quintessential American road trip has inspired travelers for over a century.