Browsing: Marketing & Management

Gone are the days where you need expensive camera equipment, lighting and professional editing software to create an effective video.

Drop shipping seems to be an increasingly popular option for businesses when it comes to selling merchandise.

Many companies view shipping the same way they might look at utilities or phone service: a necessary evil, a cost of doing business.

Relaxed customer return policies by major retailers and manufacturers increase customer loyalty but they also drive up the amount of merchandise that is sent back.

Nearly 1 billion websites exist out there in the World Wide Web. Millions of those websites have hundreds of individual landing pages.

In the wide world of marketing, business owners can target their audiences in a variety of ways.

In the beginning your sale has unlimited potential. It also carries the potential to be a long-winded, drawn-out marathon.

Your email list is one of the most valuable assets to your business.

If you are like many retailers, one of your greatest ongoing challenges is disposing of excess inventory.

Did you know that 78 percent of smartphone data goes across Wi-Fi?