Social networking began as a personal communication tool, but the integration of business has transformed these platforms, giving birth to a new code of conduct.
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Facebook Pages are used as a platform to publicize contests, products, and more. But what features allow your customers to interact with you?
One of the big shifts in shopping last year was the emergence of social ecommerce, as brands and retailers found that social networks aren’t just a…
Fanminder is helping small businesses get social. For smaller operations in which employees are already filling multiple roles and every penny is pretty much spoken for,…
The retail sector appears to be undergoing one of its periodic bouts of upheaval, what with the rise of social media in marketing, the launching of…
Social networking, often seen simply as a way for friends to keep in touch, has been pounced upon by big corporations and institutions. These companies understand…
There seems to be a disconnect between what customers say they want out of social media and what businesses think they want.
With teens logging online in record numbers and making purchase decisions based on what they find there, retailers need to up their game.
Research has found with money tight, small businesses are turning to free social media to draw and retain customers.