Browsing: technology

Consumers today are rarely without their smartphones throughout the day, even in-store. With an increasing number of sales coming from mobile, the need for an omnichannel strategy that reaches consumers and builds relationships is becoming a necessity for retailers of all sizes.

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How can a start-up compete against established industry titans like eBay and Walmart? Like the fabled tale of David and Goliath, entrepreneurs challenge the status quo daily in their pursuit of innovation.

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In the March issue of Independent Retailer, we interviewed SoftBank, the robotics company who owns Pepper, the retail robot. Though we focused on the consumer-facing implications of robotics in the retail industry, there is much more to the puzzle.

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It’s about trust. Customers are loyal to brick-and-mortar locations because they trust you’ll provide the best prices, top-tier service and always take care of their personal information.

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As 2017 begins to unfurl before us, one thing retailers know for certain is that cyber crime — and the need for cyber security — has only grown in scale in the past year.

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