Monthly subscription box services have been a huge hit with retailers. It’s an easy way to create a personal connection with customers and keep them happy…
Author: Krystina Morgan
Krystina Morgan
Editor for both Independent Retailer and the Merchandiser magazines, both owned by Sumner Communications, Krystina Morgan is a grad of Southern Connecticut State University. Most of her writings were published in the Valley Independent Sentinel, New Haven Independent, and her campus’ paper, the Southern News. She enjoys playing video games and staying out of the sun.
Have you ever had a customer complain about a lost package or that it was taking too long to receive their order? Amazon is putting a…
The wonderful online world of Etsy has made it amazingly easy for people with creative minds to start their own shop. Creative ‘makers’ can have a regular 9 to 5 job and sell products from their favorite hobby on the side for some extra cash.
Fraudulent returns cost retailers an average of $10 billion to $17 billion per year in the U.S. That can be a scary number for anyone, especially independent…
Millennials are opting for pets, not parenthood, and it’s causing a huge increase in sales for pet product retailers. According to a RetailWire article, on average,…
Could you ever imagine walking into a store and seeing no products for sale? Nordstrom has decided to boggle minds with that exact method: they are…
In-store personalization is more important now than ever, especially with Millennials and Generation Z wanting to feel more like a close friend than a customer. Online…
The royal wedding on Saturday had church bells dinging and cash registers ringing. Prince Harry and Meghan Markle not only boosted the British economy by $1.4…
The summer season is inspirational for almost every customer. Maybe they start a project on the house they’ve been putting off over the winter, start exercising…
Marvel’s newest movie, Avengers: Infinity War, has yet again broken a number of records and made over $1 billion in box office sales. This shouldn’t be…