The inclusivity movement is growing intensely, and consumers are calling out brands that aren’t diverse enough for their tastes. Just see the backlash that the infamous…
Browsing: Marketing & Management
Private label products are becoming more popular among consumers, especially Millennials and Gen Z. According to a study from the Private Label Manufacturers Association, the volume…
Derek O’Carroll, CEO, Brightpearl If you Google “buy online pick up in store” (BOPIS), you’ll be struck by how popular in-store pickup has become with consumers.…
According to Business Insider, every year 32 billion garments are produced for the U.S. market. 64 percent of them end up in a landfill. While fast…
Self-care is any activity that we do deliberately in order to take care of our mental, emotional, and physical health. The idea of self-care has been…
According to a new report by Sitel Group, the customer experience management company, nearly all of U.S. employees think that the employee experience affects customer experience.…
by Don Campbell A University of Toronto, Scarborough, researcher has found that small businesses are held to higher customer service standards because shoppers expect them to…
Aside from the economy, weather has the biggest impact on consumer behavior, according to the British Retail Consortium. Weather directly impacts shoppers’ moods, their purchasing decisions,…
Last year, back-to-school and back-to-college spending reached a whopping $82.8 billion, according to the National Retail Federation. Shoppers spend more on back-to-school and back-to-college than consumers…
As a local retailer, you have the distinct advantage of personally knowing your customers better than any large retailer ever could. And there’s no doubt that…