by Kayla Matthews The design of your checkout process can significantly impact how many customers make it through the sales funnel. Even subtle design decisions that make checkout slightly less convenient — like surprise fees, overly long forms and required account creation — can result in higher cart abandonment. That’s especially true toward the holiday […]
Editors Picks
Meet the New Customer Demographic: C.A.R.L.Y.
Each generation of consumers have their own needs and desires as well as how they want those needs and desires to be promoted to them. Millennials brought about a lot of change in the retail industry, and with Gen Z having similar desires albeit slightly different, the consumer demographic as a whole has shifted entirely. […]
America Is Back In Business
Brick-and-mortar shops are slowly opening their doors. Restaurants and bars are now offering limited seating. Hair salons, nail salons, barbers, and doctors’ offices are also following suit. America is finally opening their doors and back in business. At this time, indie retailers are looking to restock their shelves to keep up with consumer demand. Even […]
The Grand Reopening: How Retailers Can Stay Ahead of COVID in the Months & Years Ahead
by Kevin Grauman The reopening of in-person commerce is finally a reality we can celebrate. Unfortunately, this pandemic is not over, and it may be months — or even longer — before we are in the clear. Until then, it is up to each store to maintain a safety standard that will allow for the […]
How One Retail Startup is Pushing Through the COVID-19 Impact
All businesses, big and small, are seeing an impact in their sales due to the COVID-19 pandemic. Whether it be a positive or negative impact, everyone is feeling it and we’re all in the same boat. Instead of focusing on the negatives, one start-up is pushing through this crisis by donating thousands of products and […]
Small Business Owners See Small Increase in Sales During Contactless COVID-19
Small businesses are suffering as a result of the COVID-19 pandemic, but there are some bright spots according to a new report from the Electronic Transactions Association (ETA) and The Strawhecker Group (TSG) released on April 10. In a survey of small business owners conducted in late March, almost 40 percent reported that their business […]
How to Adapt Your Ecommerce Business to the Coronavirus Quarantine
by Daniela McVicker There’s no doubt that the global response to COVID-19 has changed the way consumers shop. Brick and mortar stores that are deemed ‘non-essential’ have largely closed down. People are avoiding going out in public. Even stores that have remained open are limiting hours, and taking other steps to prevent too much in-store […]
Transforming Your Passion into a Business Initiative – Insights from a Retail Owner
After celebrating International Women’s Day on March 8 and recognizing the month of March as Women’s History Month, I’ve been reflecting on my career path and journey as a female business owner in the retail industry. I started my career as an accountant, but after spending a few years in that role, I felt called […]
Kabbage Launches Online Hub to Help Boost Sales for U.S. Small Businesses Impacted by COVID-19
On Wednesday, March 18, Kabbage Inc. launched www.helpsmallbusiness.com to support small businesses financially impacted by COVID-19. The initiative is a call-to-action across the U.S., enabling anyone to purchase an online gift certificate from participating small businesses to provide them with crucial financial support. Certificates can be redeemed in full after they are issued or in […]
Coronavirus Pandemic Affecting Trade Shows and Other Events
Between postponed and cancelled trade shows, retailers selling out of toilet paper and cleaning supplies, thousands stuck in quarantine, and simply not knowing what’s going to happen next, the Coronavirus (COVID-19) is causing quite a bit of mayhem around the globe. The novel Coronavirus has touched over 100 different countries, infecting over 120,000 people to […]