by Allison DiRienzo and Jen Whittemore Meet Sophie, the (imaginary) owner of a successful small gift shop in Massachusetts. Before COVID-19, her reputation for unique, high-quality…
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by Yuri Fiaschi This is one of the harshest economic climates the world has ever seen — and with a potential second wave of the pandemic…
From the beginning when Yelp allowed people to express their opinions online, to now Instagram users influencing consumers all over the world, influencers are literally driving…
As consumers continue to use social media to find and interact with new brands, the pressure for keeping content fresh and intriguing is high. Retailers need…
by Maria Melo Ask any business owner and they’ll tell you: the consumer landscape is transforming and becoming more complex every day. Shifts caused by the…
One of the biggest changes COVID-19 brought upon the world was the switch to online shopping while most brick-and-mortar storefronts closed their doors indefinitely. After the…
Independent Retailer Month is coming up in July and small businesses could use the help now more than ever. It’s been a rough couple of months…
Social media websites are making it easier for brands to sell and promote themselves directly on the platforms. Especially now with store closures and social distancing…
by The Manifest Two-thirds (63%) of small businesses use traditional marketing to facilitate a personal connection with their clients, according to a new survey from The…
In an effort to help other small businesses survive the COVID-19 Global Pandemic, Manuel Suarez, owner of the AGM Marketing Agency, is awarding free full scholarships…